Searching For a Good Copywriter
If you wish to generate an income on the internet, you are going to need a web site. If you desire that web site to bring in money, it must be written very well. Unless you're good at copywriting already it's best to hire someone who is experienced to write the text on your website. An effective copywriter can help you make far more money than you could ever hope to see if you attempted to do the writing by yourself. Apparently, not all copywriters are the same. Some of them are very gifted. Some dream of having talent but are simply trying to make a few bucks because they've heard that online copywriting is simple. Here is how you will be able to tell the good from the bad.
Does the writer have a website of his or her own? Any copywriter that wants to write web copy must have a site that houses their bio, their resume, a few samples and whatever else they feel the need to share. If they don't have a web site of their own, how will they be able to help you with your own website? Observe the copy on their web site also. If you notice lots of mistakes, this is a bad sign.
Do you respond favorably as you are reading the copy on the copywriter's website? This involves more than simply noting grammar and spelling errors. Do you have any form of emotional response to the text on the web site? Does it cause you to like the copywriter? Does the copy make you want to follow up and discover more about the copywriter? Does the web site copy make you feel like you need to hire the writer immediately? Does it make you want to run away? Does it make you mad? All of these are crucial responses and you have to heed them.
Look into the writer's's background a bit. Look for reviews for the writer on independent web sites and online forums. It is likely that the only reviews on the copywriter's web site are going to be good ones. You want to do a search for the writer's name copywriter fiverr to see if there are any testimonials or reviews on sites that aren't run by or able to be controlled by the writer him or herself. Look closely at these testimonials. It is a good idea to ask the writer to give you references too. You have to actually get in touch with each reference and obtain an honest opinion about the writer from each person.
Be sure you spend at least a little time browsing the samples supplied by the writer. It is a good idea to inquire about samples beyond the samples that can be read on the site. This is especially important when you're trying to hire a writer who claims to be an expert in a specific subject. If the writing sounds like a regurgitated Wikipedia article, you better find another copywriter.
There arelots of ways to determine whether or not a copywriter is worthy of hiring. You must do some homework and find out more about the writer in terms of his or her integrity, reputation and personal character.